
I've always taken that metaphor very seriously: biologists have come to understand the human species by identifying all the individual genes in our genome it's then how each individual gene is manifest or expressed that makes us who we are as individuals-as well as defines how we're related to others: most closely to those in our family, but also indirectly to people who share our same physical attributes or capabilities in sports, and so forth. The basic idea with Pandora was to see if we could approach music from almost a scientific perspective that's why it's called the Music Genome Project, named not accidentally after the Human Genome Project. Being a musicologist, as well as a pianist and a composer, I'm fortunate to have had a pretty eclectic background: I'm probably most at heart a classical musician, but I've been playing and writing rock and roll and jazz since I was very young I've always been an eclectic musical animal.

Well, I can only tell you so much, otherwise we might have to kill you (just kidding). Nolan, what have you been doing at Pandora over the last decade? Nolan Gasser, Chief Musicologist for Pandora Quite of few of the surviving broadcasters stay afloat by sticking to lighter fare, avoiding anything too long or too adventurous (although one of my favorite public stations, KUSC-FM, bucks that trend). Recent figures compiled by National Public Radio indicate that one in five noncommercial stations abandoned the classical format between 20.
Pandora radio musica license#
Scores of commercial classical stations disappeared after the huge license sell-off that followed the Telecommunications Act of 1996, which made it much easier to purchase radio outlets.Įven many public radio stations have let the classical tradition go. Like so many lovers of Bach, Bartok, and Stravinsky, I've experienced the last two decades as a huge disappointment. Pandora literally saved classical music broadcasting for me. I listen to Pandora all the time, and most of the channels I've created stream classical fare. Today, Gasser is recognized as the architect of the Music Genome-the extensive database of musical attributes that lets Pandora intuit from the songs and compositions you pick what other kinds of music would please your ears. It was Tim's brainchild to put these two worlds together, and happily I was the right guy at the right time and place, with the background to be able to actually design the thing." "I answered the e-mail, and soon met with Tim-who recognized that I was not only capable of becoming a music analyst, but was able to help him realize his vision: to marry the realms of music analysis and database technology, and to create what became the Music Genome Project. "This was early 2000, and the words 'music' and 'technology' were just beginning to be used in the same sentence," Gasser noted. It was in that context that Gasser, now an accomplished composer, pianist, and musicologist, heard that Pandora online radio founder Tim Westergren was looking for graduate students to help analyze music for a start-up music technology company. "I was completing my doctorate in musicology at Stanford, and was at a crossroads-between going into academia, and exploring my options as an independent musician.”


"It's hard to believe that it was ten years ago," Pandora radio's Chief Musicologist Nolan Gasser confided to me in a recent interview.
